Tim Green
Subscribe: Apple Podcasts | Spotify | Stitcher | Overcast
Support the Show. Get the AudioBook!
AudioBook: Audible| Kobo| Authors Direct | Google Play | Apple
Introduction
In the crowded fitness industry, gyms and studios face the constant challenge of standing out and retaining loyal members. With increased competition, changing customer expectations, and the complexity of managing day-to-day operations, business owners need more than just passion – they need precision and smart technology to succeed. On this episode of The Entrepreneur Ethos podcast, host Jarie Bolander talks with Tim Green, COO of TeamUp, about how fitness businesses can leverage technology to streamline their services and enhance customer experiences.
Tim shares his journey from building a marketing business to transforming TeamUp into one of the leading fitness management platforms, catering to thousands of businesses worldwide. He explains how focusing on customer needs and automating key processes, such as scheduling and memberships, can make the difference between thriving and surviving. As the fitness industry shifts post-COVID, Tim offers practical advice on how businesses can use digital tools to reduce manual work, foster stronger client relationships, and scale efficiently without burning out.
If you’re a fitness business owner looking to simplify your operations or an entrepreneur interested in the intersection of tech and service-based industries, this conversation is a must-listen. Discover how embracing customer-centric technology and data-driven decisions can help your business stand out in an increasingly competitive market. Tune in to learn how to combine human touch with cutting-edge tools to keep your fitness community engaged and growing.
Timestamps
00:00 | Introduction: Technology’s Role in Amplifying Business Fundamentals
01:00 | AI and Marketing: Adapting to Rapid Change in Business
02:00 | Introduction of Tim Green: COO of TeamUp and Fitness Industry Expertise
03:30 | The Importance of Customer Focus for Fitness Businesses
05:00 | Tim’s Journey: From SEO Marketing to TeamUp and Solving Business Puzzles
07:00 | Scaling a Business: Challenges and Lessons Learned from Growing Too Quickly
08:30 | Transitioning TeamUp into a Fitness Booking Platform
10:00 | The Intersection of Fitness and Marketing: Building Trust with Clients
12:00 | Managing Business Growth and Precision in Scaling
14:30 | Delegating Effectively: Learning to Build Teams and Scale
16:00 | The Changing Marketing Landscape: From Free Leads to Scrappy Growth
18:30 | Adapting Business Models Post-COVID: Surviving in a Competitive Market
20:30 | The Return of Personal Interaction: Door-to-Door Marketing and Sales Strategy
22:00 | The Saturation of Marketing Technology and Its Impact on Growth
24:30 | Product-Led Growth at TeamUp: Onboarding and Helping Customers
26:00 | Sales Strategies in a Highly Competitive Market: Staying Adaptable
28:00 | Trade Shows Post-COVID: Are They Still Relevant for Businesses?
31:00 | Facebook and LinkedIn: Shifting Strategies in B2B Marketing
34:00 | Building Communities Outside of Social Media Platforms: Exploring Skool
36:00 | AI and Automation: Improving Customer Reviews with Technology
38:00 | Conclusion: Lessons from Tim’s Journey and the Future of Fitness Tech
Key Topics
In this episode of "The Entrepreneur Ethos" with guest Tim Green, the following topics were covered:
Technology’s Role in Amplifying Business Fundamentals
- How technology enhances core business practices
- Applying business fundamentals more efficiently through digital tools
AI and Marketing: Adapting to Change
- The role of AI in content creation and marketing automation
- The rapid adoption of AI and its impact on business strategies
The Importance of Customer Focus for Fitness Businesses
- Why focusing on customer needs drives success in the fitness industry
- How personal interaction is key to client retention and growth
Tim Green’s Journey: From SEO Marketing to TeamUp
- Tim’s transition from local marketing to fitness management software
- The challenges and rewards of pivoting into the fitness industry
Scaling a Business: Lessons in Delegation and Team Building
- The importance of building a strong team and delegating tasks
- Learning how to scale a business without burning out
Adapting Marketing Strategies in a Post-COVID World
- How the fitness industry has evolved after the pandemic
- Strategies for thriving in a competitive post-COVID market
The Role of Trade Shows and Personal Interaction in Sales
- The relevance of trade shows in today’s business environment
- The return of personal interaction, including door-to-door sales
Using AI to Improve Customer Engagement and Reviews
- How TeamUp uses AI to automate and improve customer reviews
- Increasing customer engagement with automated feedback tools
The Future of Fitness Technology
- Insights into how fitness businesses can use technology to stay competitive
- The future trends in fitness management software and automation
Links
Tim Green on LinkedIn
Keep In Touch
Book or Blog or Twitter or LinkedIn or Get Story-Driven